The Velora Lush logo features elegant and refined elements that represent luxury and exclusivity, aligning with its status as a VIP range of products under DR ALPHA. Here's a breakdown of its symbolism:

• "VL" in Script: The flowing, cursive typography of the initials "VL" evokes a sense of sophistication, elegance, and fluidity, which reflects the high-end, luxurious nature of the products. It creates an inviting and polished aesthetic.

• Lion Emblem: The golden lion adds a regal, majestic touch to the brand, symbolizing strength, power, and prestige. Lions are often associated with royalty, emphasizing that Velora Lush is a premium line meant for those who appreciate the finest things in life.

• "VIP Range of Products": The tagline reinforces that this sub-brand offers exclusive, high-quality beauty solutions. The sleek, minimal use of text draws attention to the premium nature of the products, focusing on luxury and the superior quality associated with VIP status.

The overall design is bold, classy, and sophisticated, making it clear that Velora Lush is a top-tier product line for discerning customers who expect the best.